{"id":7857,"date":"2021-08-27T22:36:18","date_gmt":"2021-08-28T03:36:18","guid":{"rendered":"https:\/\/v3.puntored.co\/nuestra-identidad-visual\/"},"modified":"2025-05-15T14:34:45","modified_gmt":"2025-05-15T19:34:45","slug":"puntored-visual-identity","status":"publish","type":"page","link":"https:\/\/puntored.co\/en\/puntored-visual-identity\/","title":{"rendered":"Our visual identity"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7857\" class=\"elementor elementor-7857 elementor-222\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3542217 e-flex e-con-boxed e-con e-parent\" data-id=\"3542217\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6daed8e e-flex e-con-boxed e-con e-child\" data-id=\"6daed8e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f738116 elementor-widget elementor-widget-heading\" data-id=\"f738116\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Our visual identity<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a15fb1 elementor-widget elementor-widget-heading\" data-id=\"0a15fb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Get to know the elements of our corporate visual identity<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1f63d96 e-flex e-con-boxed e-con e-parent\" data-id=\"1f63d96\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf32de8 e-n-tabs-mobile elementor-widget elementor-widget-n-tabs\" data-id=\"cf32de8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"nested-tabs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-tabs\" data-widget-number=\"217263592\" aria-label=\"Tabs. Open items with Enter or Space, close with Escape and navigate using the Arrow keys.\">\n\t\t\t<div class=\"e-n-tabs-heading\" role=\"tablist\">\n\t\t\t\t\t<button id=\"e-n-tab-title-2172635921\" data-tab-title-id=\"e-n-tab-title-2172635921\" class=\"e-n-tab-title\" aria-selected=\"true\" data-tab-index=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-n-tab-content-2172635921\" style=\"--n-tabs-title-order: 1;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tLogo\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-2172635922\" data-tab-title-id=\"e-n-tab-title-2172635922\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2172635922\" style=\"--n-tabs-title-order: 2;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tIsotype\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-2172635923\" data-tab-title-id=\"e-n-tab-title-2172635923\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2172635923\" style=\"--n-tabs-title-order: 3;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tExclusive monochrome\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-2172635924\" data-tab-title-id=\"e-n-tab-title-2172635924\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"4\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2172635924\" style=\"--n-tabs-title-order: 4;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tBrand sharing\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-2172635925\" data-tab-title-id=\"e-n-tab-title-2172635925\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"5\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2172635925\" style=\"--n-tabs-title-order: 5;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tIncorrect uses\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-2172635926\" data-tab-title-id=\"e-n-tab-title-2172635926\" class=\"e-n-tab-title\" aria-selected=\"false\" data-tab-index=\"6\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-2172635926\" style=\"--n-tabs-title-order: 6;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tCorporate identity manual\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"e-n-tabs-content\">\n\t\t\t\t<div id=\"e-n-tab-content-2172635921\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2172635921\" data-tab-index=\"1\" style=\"--n-tabs-title-order: 1;\" class=\"e-active elementor-element elementor-element-8e2adc8 e-con-full e-flex e-con e-child\" data-id=\"8e2adc8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f042d4f e-flex e-con-boxed e-con e-child\" data-id=\"f042d4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99c6099 elementor-widget elementor-widget-image\" data-id=\"99c6099\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"103\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/logo-puntored-300x103-1.png\" class=\"attachment-large size-large wp-image-8517\" alt=\"A black and pink logo.\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80338dd elementor-widget elementor-widget-text-editor\" data-id=\"80338dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Puntored is based on three pillars that will continue to mark the north of its actions. Three pillars that have consolidated its trajectory and experience and that give way to this transformation process that recognizes its history.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d1f307 e-flex e-con-boxed e-con e-child\" data-id=\"1d1f307\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9b09364 e-con-full e-flex e-con e-child\" data-id=\"9b09364\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8921d01 e-con-full e-flex e-con e-child\" data-id=\"8921d01\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a314eb elementor-widget elementor-widget-image\" data-id=\"4a314eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/logo-puntored.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"52\" height=\"25\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-pdf.png\" class=\"attachment-large size-large wp-image-8519\" alt=\"Icon pdf\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48ce2f1 e-con-full e-flex e-con e-child\" data-id=\"48ce2f1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b29a65 elementor-widget elementor-widget-image\" data-id=\"2b29a65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/logo-puntored.zip\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"50\" height=\"26\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-Ai.png\" class=\"attachment-full size-full wp-image-8521\" alt=\"Icon ai\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5c4758 e-con-full e-flex e-con e-child\" data-id=\"a5c4758\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4858b18 elementor-widget elementor-widget-image\" data-id=\"4858b18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/logo-puntored.svg\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"47\" height=\"27\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-svg.png\" class=\"attachment-full size-full wp-image-8523\" alt=\"Icon svg\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2172635922\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2172635922\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-20d421e e-flex e-con-boxed e-con e-child\" data-id=\"20d421e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-06fce0d e-flex e-con-boxed e-con e-child\" data-id=\"06fce0d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2cb04ba elementor-widget elementor-widget-image\" data-id=\"2cb04ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/elementor\/thumbs\/isotipo-200x289-1-qfia2csj14d72ia84ukrsk1knicci9aw9vny5ld6yw.png\" title=\"A black and pink circle.\" alt=\"A black and pink circle.\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8420d8 elementor-widget elementor-widget-text-editor\" data-id=\"e8420d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The human dot is one of the key elements to generate brand differentiation in the competitive environment. Its construction is based on the evolution of the rhombus, and together with the upper magenta dot it forms a person, giving it a human and close character to the brand.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bcb0f44 e-flex e-con-boxed e-con e-child\" data-id=\"bcb0f44\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-10a9c1b e-con-full e-flex e-con e-child\" data-id=\"10a9c1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5e4003e e-con-full e-flex e-con e-child\" data-id=\"5e4003e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cae0be5 elementor-widget elementor-widget-image\" data-id=\"cae0be5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/isotipo.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"25\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-pdf.png\" class=\"attachment-full size-full wp-image-8519\" alt=\"Icon pdf\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0c891a e-con-full e-flex e-con e-child\" data-id=\"f0c891a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3696f61 elementor-widget elementor-widget-image\" data-id=\"3696f61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/isotipo.zip\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"50\" height=\"26\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-Ai.png\" class=\"attachment-full size-full wp-image-8521\" alt=\"Icon ai\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7246656 e-con-full e-flex e-con e-child\" data-id=\"7246656\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb2b19f elementor-widget elementor-widget-image\" data-id=\"bb2b19f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/isotipo.svg\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"47\" height=\"27\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-svg.png\" class=\"attachment-full size-full wp-image-8523\" alt=\"Icon svg\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2172635923\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2172635923\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-7f44bc4 e-flex e-con-boxed e-con e-child\" data-id=\"7f44bc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2e4169f e-flex e-con-boxed e-con e-child\" data-id=\"2e4169f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22c180e elementor-widget elementor-widget-image\" data-id=\"22c180e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"125\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/monocromia-300x125-1.png\" class=\"attachment-full size-full wp-image-8527\" alt=\"A pink sign with white text.\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-533334b elementor-widget elementor-widget-text-editor\" data-id=\"533334b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For correspondent graphic pieces, magenta will be used exclusively as the base color and the logo in a white monochromatic version.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8398c41 e-flex e-con-boxed e-con e-child\" data-id=\"8398c41\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-56ef841 e-con-full e-flex e-con e-child\" data-id=\"56ef841\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0023aba e-con-full e-flex e-con e-child\" data-id=\"0023aba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9313ff8 elementor-widget elementor-widget-image\" data-id=\"9313ff8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/monocromia.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"25\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-pdf.png\" class=\"attachment-full size-full wp-image-8519\" alt=\"Icon pdf\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2172635924\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2172635924\" data-tab-index=\"4\" style=\"--n-tabs-title-order: 4;\" class=\" elementor-element elementor-element-81fbb64 e-flex e-con-boxed e-con e-child\" data-id=\"81fbb64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-566eaf5 e-flex e-con-boxed e-con e-child\" data-id=\"566eaf5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b6de543 elementor-widget elementor-widget-image\" data-id=\"b6de543\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"140\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/compartida-300x140-1.png\" class=\"attachment-full size-full wp-image-8529\" alt=\"A group of black and white text.\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98c30ef elementor-widget elementor-widget-text-editor\" data-id=\"98c30ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The Puntored logo can coexist with other logos keeping a special distance and proportions in order not to lose visibility and forcefulness.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2172635925\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2172635925\" data-tab-index=\"5\" style=\"--n-tabs-title-order: 5;\" class=\" elementor-element elementor-element-11494fc e-flex e-con-boxed e-con e-child\" data-id=\"11494fc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1957071 e-flex e-con-boxed e-con e-child\" data-id=\"1957071\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f85cbc elementor-widget elementor-widget-image\" data-id=\"1f85cbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"124\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/incorrectos-300x124-1.png\" class=\"attachment-full size-full wp-image-8531\" alt=\"A group of black and white words.\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a179134 elementor-widget elementor-widget-text-editor\" data-id=\"a179134\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Some incorrect uses of the Puntored logo. It is important to clarify that the proportions, allowed colors and integrity must be respected in order to maintain the coherence and impact of the brand over time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bf72400 e-flex e-con-boxed e-con e-child\" data-id=\"bf72400\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1937e77 e-con-full e-flex e-con e-child\" data-id=\"1937e77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f2a9e6a e-con-full e-flex e-con e-child\" data-id=\"f2a9e6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e137521 elementor-widget elementor-widget-image\" data-id=\"e137521\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/usos-incorrectos.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"25\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-pdf.png\" class=\"attachment-full size-full wp-image-8519\" alt=\"Icon pdf\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-2172635926\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-2172635926\" data-tab-index=\"6\" style=\"--n-tabs-title-order: 6;\" class=\" elementor-element elementor-element-7c1d8fe e-flex e-con-boxed e-con e-child\" data-id=\"7c1d8fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a2efa80 e-flex e-con-boxed e-con e-child\" data-id=\"a2efa80\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a723fb3 elementor-widget elementor-widget-image\" data-id=\"a723fb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"301\" height=\"169\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/manual-300x169-1.png\" class=\"attachment-full size-full wp-image-8533\" alt=\"A woman holding up her hand.\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae1f81 elementor-widget elementor-widget-text-editor\" data-id=\"0ae1f81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In this manual you will find the essence of the Puntored brand, what makes it special and how to understand and manage its visual identity from its strategic understanding to how to work with its brand elements.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6cd7c63 e-flex e-con-boxed e-con e-child\" data-id=\"6cd7c63\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2a92307 e-con-full e-flex e-con e-child\" data-id=\"2a92307\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5e01723 e-con-full e-flex e-con e-child\" data-id=\"5e01723\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7890f41 elementor-widget elementor-widget-image\" data-id=\"7890f41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/puntored.co\/\/wp-content\/uploads\/2023\/09\/manual-de-marca-puntored-2023.pdf.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"25\" src=\"https:\/\/puntored.co\/wp-content\/uploads\/2023\/11\/Icon-pdf.png\" class=\"attachment-full size-full wp-image-8519\" alt=\"Icon pdf\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-68ef5d2 e-con-full e-flex e-con e-parent\" data-id=\"68ef5d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-477193d elementor-widget elementor-widget-shortcode\" data-id=\"477193d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"8412\" class=\"elementor elementor-8412 elementor-6241 elementor-6241\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-4bcb400 e-con-full e-flex e-con e-parent\" data-id=\"4bcb400\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-234db95 elementor-widget elementor-widget-heading\" data-id=\"234db95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Stay up to date with the latest insights.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c88b4c4 elementor-widget elementor-widget-heading\" data-id=\"c88b4c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Subscribe to our newsletter<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e72b28c elementor-widget elementor-widget-html\" data-id=\"e72b28c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><script>hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"23924407\",\n    formId: \"c92aa0df-f85e-452c-9a78-42d97e23fa6e\"\n  });\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Our visual identity Get to know the elements of our corporate visual identity Logo Isotype Exclusive monochrome Brand sharing Incorrect uses Corporate identity manual Puntored is based on three pillars that will continue to mark the north of its actions. Three pillars that have consolidated its trajectory and experience and that give way to this&hellip;&nbsp;<\/p>\n","protected":false},"author":15,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-pagebuilder-full-width.php","meta":{"content-type":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":100,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","footnotes":""},"class_list":["post-7857","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/pages\/7857","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/comments?post=7857"}],"version-history":[{"count":1,"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/pages\/7857\/revisions"}],"predecessor-version":[{"id":19317,"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/pages\/7857\/revisions\/19317"}],"wp:attachment":[{"href":"https:\/\/puntored.co\/en\/wp-json\/wp\/v2\/media?parent=7857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}